Carl Jung. The Spirit in Man, Art, and Literature.
The normal man can follow the general trend without injury to himself; but the man who takes to the back streets and alleys because he cannot endure the broad highway will be the first to discover the psychic elements that are waiting to play their part in the life of the collective.
The artist's task is to save the soul of mankind; and anything less is a dithering while Rome burns.
Be Light. Shine Bright.